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Hardcover Technology and Innovation for Marketing Book
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ISBN: 1138323152

ISBN13: 9781138323155

Technology and Innovation for Marketing

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Format: Hardcover

Condition: New

$190.00
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Book Overview

Including a wealth of empirical and theoretical contributions, models, approaches methods, tools and case studies, this book is essential reading for marketing strategy, digital marketing, and innovation students, as well as marketing practitioners.

Related Subjects

Business Business & Investing Economics

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