Strategic Management: Competitiveness and Globalization, Concepts with InfoTrac College Edition
Strategic Management: Competitiveness and Globalization, 4e continues the authors tradition of quality and excellence in presenting how firms achieve strategic competitiveness, through a timely and... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0324048912
ISBN13:9780324048919
Release Date:July 2000
Publisher:South Western Educational Publishing
Length:624 Pages
Dimensions:8.0" x 10.0"
Customer Reviews
2 ratings
Comprehensive and Insightful
Published by Thriftbooks.com User , 17 years ago
This is a comprehensive book on strategic management with a focus on competitiveness and globalisation. The authors clearly, thoroughly and methodically discuss the strategic management theory and concepts and provide interesting insights, concepts, tools and perspectives for effective strategy formulation and implementation. The book is well written, well presented and has several useful and helpful case studies that reinforces the concepts and ideas presented in the book. It is very practical and with many good examples. I would recommend strategy consultants and senior business executives to read this informative, practical and insightful book on strategic management. The book is also useful and handy for students doing an MBA or other postgraduate studies in business.
More than I expected
Published by Thriftbooks.com User , 22 years ago
Recevied the book within a week and was in better shape than I expected.
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