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Paperback Strategic Customer Management Book
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ISBN: 1107649226

ISBN13: 9781107649224

Strategic Customer Management

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Format: Paperback

Condition: New

$83.74
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Book Overview

Relationship marketing and customer relationship management (CRM) can be jointly utilised to provide a clear roadmap to excellence in customer management: this is the first textbook to demonstrate how... This description may be from another edition of this product.

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Business Business & Investing Economics

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