Shopper Marketing: A How-To Business Story

By Paul Barnett

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The book follows the story of the Big Beverage Company, a large multinational company, whose main source of profit is coffee. Their growth has stalled though in the face of increased competition from... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:1631573578

ISBN13:9781631573576

Release Date:November 2015

Publisher:Business Expert Press

Length:265 Pages

Weight:0.85 lbs.

Dimensions:0.6" x 6.0" x 9.0"

Related Subjects

Business Business & Investing

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Shopper Marketing: A How-To Business Story

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