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Business & Investing Books > Marketing & Sales Books
Hardcover Points of Difference: Transforming Hormel Book
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ISBN: 1600376983

ISBN13: 9781600376986

Points of Difference: Transforming Hormel

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POINTS OF DIFFERENCE describes how to transform a business in a dying industry into a leadership position in contemporary competitive niches. Hormel Foods did it by totally revamping its approach to management, marketing and technology. The success of this transition is validated by the company's outstanding performance during the past 25 years, and the book's messages are compelling to managers in all industries as American business seeks to redefine itself in the midst of economic crisis.

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Format: Hardcover

Condition: New

$22.95
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Business Business & Investing Economics Industries & Professions Information Management Management Management & Leadership Marketing Marketing & Sales

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