Event Policy: From Theory to Strategy

By Gayle McPherson, David McGillivray, Malcolm Foley

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Book Overview

As the event management field expands, there has been an emergence of a distinctive 'events' policy field of study and a need for more advanced texts that look at this subject with a multidisciplinary research and theoretical orientation. Events Policy: From Theory to Strategy is the first text to embrace this new direction in the field of events management.

Format:Paperback

Language:English

ISBN:0415548330

ISBN13:9780415548335

Release Date:August 2011

Publisher:Routledge

Length:198 Pages

Weight:0.66 lbs.

Dimensions:0.4" x 6.1" x 9.2"

Related Subjects

Political Science Politics & Social Sciences Sports & Outdoors Sports & Recreation Travel

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Event Policy: From Theory to Strategy

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