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Business & Investing Books > Marketing & Sales Books
Paperback Ethics in Marketing: International Cases and Perspectives Book
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ISBN: 0415783526

ISBN13: 9780415783521

Ethics in Marketing: International Cases and Perspectives

By , , , et al.
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Format: Paperback

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Book Overview

Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of... This description may be from another edition of this product.

Related Subjects

Business Business & Finance Business & Investing Business Ethics Economics Ethics Ethics & Morality Marketing Marketing & Sales Philosophy Politics & Social Sciences Popular Economics

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