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Paperback Customer Magic - The Macquarie Way: How to Reimagine Customer Experience to Transform Your Business Book
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ISBN: B0CSH16NTH

ISBN13: 9798874631109

Customer Magic - The Macquarie Way: How to Reimagine Customer Experience to Transform Your Business

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Format: Paperback

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Book Overview

Customer Magic--The Macquarie Way shines a light on how an Australian technology company grew from a challenger telecom brand in the 1990s into a dynamic billion-dollar company. In a market notorious for underserving and overcharging customers, Macquarie Technology harnessed the magic of customer experience to achieve seemingly impossible customer-centric results and become world leaders in delivering award-winning customer experience.

This practical, easy-to-read guide for any leader, business owner, or team member in any size organization shares key lessons to transform customer experience and drive growth in your business. It will inspire, spark action, and empower you to make your own brand of magic.

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Business Business & Investing Economics

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