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Hardcover Concise Encyclopedia of Professional Services Marketing Book

ISBN: 0789036908

ISBN13: 9780789036902

Concise Encyclopedia of Professional Services Marketing

Concise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary to successfully market professional services--including dozens of essay-length articles and detailed expositions of the theories and techniques necessary to formulating and executing a successful marketing plan.

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Format: Hardcover

Condition: New

$220.00
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