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Hardcover Celebrity Fashion Marketing: Developing a Human Fashion Brand Book

ISBN: 1032007338

ISBN13: 9781032007335

Celebrity Fashion Marketing: Developing a Human Fashion Brand

This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.

Recommended

Format: Hardcover

Condition: New

$190.00
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